Bed linens are pricey at most in a department store let alone a luxury goods store where profit margins are more tighter and lee way for mark downs is just not available. What to do? You really loved that last set of high thread count Italian bed linens. The day has arrived to replace those favorite sheets. You have really been looking forward to finding them on the shelf and just making the purchase. Well, for most it is difficult. I have had my best customers sit on the fence even longer just not wanting to spend the money. There is a better solution. Luxury manufacturers who are in sync with the economic down turns know that people just cannot purchase like before. The levels of luxury goods is tremendous. If you purchased that 1020 thread count, move on down to the 600 thread count. The feel is not the same however the quality is there still. You will find that when you shop for your next set, there are options. Not all thread counts need to be the highest number. Mix and match them, enjoy your feel with just a little sacrifice and save dollars at the same time. You may even like them better. An example is the Milos 1020 thread count sateen that mixes well with the Giotto 590 thread count sateen. You can hardly tell the difference except with the feel, yes the 1020 thread count is thicker. Entry level sateen, Fiona has been making a come into the luxury goods market at a quick pace. Now find all the new and exciting colorways in Fiona a 300 thread count Sateen. You are all set in the sateen markets. So get going, don't wait to be in luxury goods. Giotto 590 thread count mixed with the 1020 thread count and 300 thread count bedlinens.